Sony and Apple Need Each Other

Businessweek is reporting that Sony BMG is dropping DMR in Q1 2008. This is a mayor break through because it comes a week later after Warner went DRM-less with Amazon. The Amazon MP3 store is gaining too much traction in content deals for Apple to ignore and they need to fight back soon.

If I was a betting man, I would think that Apple is preparing to announce a DRM free exclusive deal with Sony BMG this coming Macworld. The reason: Blu-ray. Sony needs Apple for Blu-ray as much as Apple needs Sony for content.

Both the fight for the next gen DVD format and digital content distribution is heating up, and they need all the partners that they can get.

This is my guess based on today’s two rumors: The Macenstine and Businessweek ones. Funny that both come in on the same day.

(Via Mashable!.)

Post a Comment

Your email is never published nor shared.